How to Get More Followers on LinkedIn? Proven Ways

Whereas a solid handshake in life goes a long way, the perfect LinkedIn profile can almost become an imperative thing for today. It might be that fresh-out graduate trying to make his entry in their chosen domain or the industry leader trying to boast his expertise, which a full optimization of LinkedIn may help bring an avalanche to the individual’s professional arena, but how to get more followers on LinkedIn?
Below, I’ll share with you some strategies I have tried for myself-some more successfully than others-to make yourself stand out, connect to your network, and build up your credibility.
Choose a Professional Profile Picture
I learned this the hard way when I first used a casual photo of me at a beach party. Let’s just say it didn’t exactly scream “professional.” After I replaced it with a clear headshot wearing business attire, I immediately noticed that more people were accepting my connection requests. A plain background and a confident smile can really go a long way.
Write a Headline That Shows Your Value to Get More Followers on LinkedIn!
When I used such a simple headline as “Marketing Specialist,” not much happened to me. So, I changed it to “I Help Companies Boost Their Sales Through Data-Driven Marketing,” and then suddenly I knew an answer to how to get more followers on LinkedIn! A good headline should quickly explain who you are and what you bring to the table.
Tell Your Story in the “About” Section
Do not paste your resume here. Use this space to share what drives you, your career journey, and the unique skills you bring. I once included a short anecdote about how I stumbled into digital marketing by accident, and people loved it! It felt more genuine than a dry list of responsibilities.
Highlight Your Experience with Results
I used to write things like, “Responsible for managing a team.” But it didn’t say much about what I achieved. Changing that to, “Led a team of 8 to increase quarterly sales by 30%, immediately made my profile more compelling. Numbers talk, so use them whenever possible.
How to Get More Followers on LinkedIn? Well, Identify Users Interests!
Think about who you’re trying to reach. Are they recruiters, potential clients, or fellow professionals? When I realized many of my connections were struggling with content strategy, I began sharing advice on creating engaging posts. My post interactions almost doubled after that.
To my surprise, I realized that even by not posting anything for three months and even going down a few notches in the number of people viewing my profile, consistency in posting something even once a week can help keep you on people’s radars. It doesn’t have to be some Pulitzer-worthy article; it could be something that helps or inspires.
Sometimes, I’d forget to add hashtags and end up posting where no one ever saw them. Adding industry-specific tags such as #ContentStrategy or #SocialMediaMarketing made my updates much more discoverable and I get one more answer to how to get more followers on LinkedIn however, don’t overdo this, three to five relevant hashtags usually suffice.
Leverage Interactive Content to Engage
Once I published, “What’s your top tip for staying productive while working from home?” My gosh, what an explosion of comments and personal stories came out of the woodwork. Questions tend to start a conversation, and the more that occurs, the more LinkedIn’s algorithm will reward your post with visibility.
Let’s be honest: people love to see the “real” side of you. I told a brief story about a time I botched a marketing campaign but ended up learning a valuable lesson in crisis management. That post got way more engagement than my typical advice pieces.
Add Visuals
At one time, I shared a four-second video summary of a marketing workshop that I ran. Three times as much engagement was generated by this as my standard text post. Humans are visual creatures—so if you can show it, do it. Infographics, photos, videos—they all help your posts stand out.
Engage With Comments
When people take the time to comment, you should respond! This is not only a matter of politeness but it shows you value their opinion. Furthermore, each new comment pushes your post a little extra in LinkedIn’s algorithm. I used to turn a blind eye to some comments sometimes-giant mistake!-but now I see that really meaningful conversations can result in ongoing connections.
Take Advantage of LinkedIn Groups
Search for groups related to your field—there are groups for everything from aerospace engineering to vegan baking (seriously!). Once inside, interact with members by answering questions or starting meaningful discussions. I’ve found mentors, clients, and even friends by being active in these groups.
Provide Value, Not Spam
Nobody likes a sales pitch masquerading as a discussion post. Be interested in sharing your insights or asking thoughtful questions to get more followers on LinkedIn. For example, I once shared a quick guide I wrote on how to create a strong brand voice in a marketing group. People appreciated the advice, and I received direct messages asking for more help.
Grow Your Network Intentionally
Instead of using the general “I would like to add you to my professional network,” mention something specific—perhaps the latest post from them or the conference they spoke at. This approach has greatly increased my acceptance rate and if you are after the same thing, click here to grow your network. One person replied, “Thanks for noticing my article; let’s definitely connect.”
Interact With Industry Leaders
Make good comments on posts by leaders in your industry, meaning give them honest thoughts. Sometimes they reply, then you get to talk and the conversation makes you let them into your total network as well. I once commented on a renowned marketing expert’s post, and within a day, I gained 50 new followers-yes, I counted them.
Network at Offline Events
Connect with others the same day at workshops or conferences. I immediately send LinkedIn invitations when I meet people so that they will remember who I am. It’s helped me to get some pretty fantastic collaborations over the years.
One of the main mistakes I did was assuming people would know what I’m good at. So, for instance, now I post regularly on stuff I do well, say, content marketing or SEO. Slowly but surely, my network started identifying me as a “go-to” guy on these topics.
Showcase Your Successes
I once went silent about winning a campaign because of the reluctance of bragging. Then suddenly, I noticed that sharing milestones (modestly, of course) actually builds credit. So be proud when a milestone is crossed or a testimony is received; shout it out as well.
Assess and Adjust Monitor Your Performance
I realize that my posts with bullet points are doing better than the longer, essay-like ones. Check analytics for views, engagement, profile visits, and find out what works and plan around it.
Respond to Feedback
When I first began posting, I realized that people were asking more about LinkedIn profile tips than general marketing advice. That’s when I shifted my content focus and saw a dramatic increase in engagement. Don’t be afraid to pivot if something isn’t working.
Time Your Posts Wisely
I was posting randomly. The hours were 11 PM. Surprising isn’t it that engagement was so low. I soon figured it out through trial and error that 8 to 9 AM, morning time and 3 to 4 PM afternoons were the best for me. Yours may vary; try more times.
Conclusion
Building a powerful LinkedIn profile that truly connects with your audience isn’t an overnight process but now you know how to get more followers on LinkedIn. It requires consistent effort, a willingness to share personal insights (including the slip-ups), and a genuine desire to connect. By refining your profile, posting valuable content, and engaging authentically, you’ll gradually position yourself as someone worth following and working with.
Trust me, I’ve had my fair share of successes—and stumbles—along the way, but the journey is definitely worth it.
Remember, authenticity beats perfection any day. So go ahead; show the world who you are. You will probably go wrong a little, get better over time, and perfect your approach. Time will bring results in the form of new connections, increased visibility, and perhaps opportunities you weren’t even looking for.